Why the obsession with celebrities? Says Stanford University biology-neurology professor Robert Sapolsky: “Because we’re primates with vested interests in tracking social hierarchies and patterns of social affiliation. And celebrities provide our primate minds with stimulating gyrations of hierarchy and affiliation (who is sleeping with, feuding with, out-earning whom)... We obsess over celebrities because, for better or worse, we feel a deep personal sense of connection with people who aren’t real.”
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Read Robert Sapolsky’s “On the Origin of Celebrity” in Nautilus Magazine now! (http://nautil.us/issue/5/fame/on-the-origin-of-celebrity)